Terms of service

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Last updated: 15 October 2026

1. About These Terms

These Terms of Service (“Terms”) govern your access to and use of the website https://ruglina.co.uk, including any purchases made through the website.

The website is operated by:

RUGLINA LIMITED, trading as RUGLINA

Registered in England and Wales

Company number: 17343662

Registered office:

102 Rookery Court

80 Ruckholt Road

Mainyard Studios Office C05

Suite G1262

London, E10 5FA

United Kingdom

Email: ruglina.uk@gmail.com

In these Terms, “RUGLINA”, “we”, “us” and “our” refer to RUGLINA LIMITED. “You” and “your” refer to the person accessing the website or purchasing products from us.

Our online store is hosted and powered by Shopify, which provides the ecommerce platform that enables us to offer and sell our products.

By accessing our website, creating an account or placing an order, you agree to these Terms together with our:

Refund & Returns Policy;

Shipping Policy.

Nothing in these Terms limits or excludes any mandatory consumer rights available to you under applicable law.

2. Eligibility

You must be at least 18 years old, or the legal age required to enter into a contract in your country, to place an order or create a customer account.

If you use our website on behalf of a company or another organisation, you confirm that you have authority to bind that organisation to these Terms.

3. Customer Accounts

You may be able to purchase products without creating a customer account. Where customer accounts are available, creating an account may allow you to:

Save delivery addresses;

View and track orders;

Review previous purchases; and

Manage certain account preferences.

You are responsible for:

Providing accurate and current account information;

Keeping your password and login credentials confidential;

Restricting unauthorised access to your account; and

Informing us promptly if you suspect unauthorised access.

We may suspend or close an account where we reasonably believe that:

False or misleading information has been provided;

The account has been used fraudulently;

The account creates a security risk;

These Terms have been materially breached; or

Suspension or closure is required by law.

Closing an account does not cancel an order that has already been accepted or remove any outstanding payment obligation.

4. Products

RUGLINA sells digitally printed rugs and related home décor products. Products may be manufactured and fulfilled by our production partner in Türkiye and shipped directly to the customer.

We make reasonable efforts to ensure that product descriptions, photographs, dimensions, colours, patterns and specifications are accurate.

However, you acknowledge that:

Colours displayed on a screen may vary depending on the device, monitor settings and lighting;

Minor colour differences may occur between digital images and the finished product;

Pattern placement or cropping may vary depending on the selected rug size or shape;

Minor variations may arise from the printing, cutting and finishing process; and

Product dimensions may be subject to reasonable manufacturing tolerances.

These reasonable variations do not automatically mean that a product is faulty. This does not affect your rights where a product is materially different from its description, damaged, defective or not of satisfactory quality.

You should review the product description, selected shape, selected size, care instructions and suitability information before placing an order.

5. Product Availability

All products are subject to availability.

Products may be produced or prepared after an order is placed. An item appearing on the website does not guarantee permanent or immediate availability.

If we are unable to fulfil an order after it has been placed, we will contact you and may:

Offer an alternative product;

Offer a revised production or delivery date; or

Cancel the affected product and issue a full refund.

We will not replace a product with an alternative without your approval.

6. Prices and Currencies

Product prices may be displayed in different currencies depending on your selected country or market, including:

Pounds sterling for the United Kingdom;

United States dollars for the United States; and

Canadian dollars for Canada.

The currency and final amount displayed at checkout will apply to your order.

We may change product prices at any time. A price change will not affect an order that has already been accepted, except where there is an obvious pricing or technical error.

Unless clearly stated otherwise:

Standard shipping to an eligible destination is included in the displayed product price;

Applicable taxes will be calculated or included as indicated at checkout; and

Any available discount will be shown before payment is completed.

If we discover an obvious pricing error after you place an order, we will contact you. You may choose to continue at the correct price or cancel the order for a full refund.

We are not required to supply a product at an obviously incorrect price where the pricing error could reasonably have been recognised as a mistake.

7. Placing an Order

Placing products in your basket does not reserve them.

Before placing an order, you are responsible for checking:

The selected product;

Rug shape and dimensions;

Quantity;

Delivery address;

Contact information;

Market and currency; and

Final checkout amount.

When you submit an order, you are making an offer to purchase the selected products.

We will send an acknowledgement confirming that we have received your order. A binding sales contract is formed when we send an order confirmation accepting your order.

We may refuse or cancel an order where reasonably necessary, including where:

The product is unavailable;

We cannot deliver to the supplied address;

Payment is not authorised;

Fraud or unauthorised payment is suspected;

There is an obvious pricing or product information error;

The order appears to be intended for unauthorised resale; or

Accepting the order would breach applicable law.

If we cancel an accepted order, we will refund the amount paid for the cancelled product.

8. Payment

Available payment methods are displayed at checkout.

Payments may be processed by Shopify Payments, card networks, banks or other authorised payment providers. Their separate terms and privacy policies may also apply.

You confirm that:

You are authorised to use the selected payment method;

The payment and billing information provided is accurate;

Sufficient funds or credit are available; and

The transaction is not fraudulent or unlawful.

Payment may be taken when the order is placed or accepted.

If a payment is refused, reversed or identified as potentially fraudulent, we may suspend or cancel the order.

9. Order Changes and Cancellations Before Dispatch

If you wish to change or cancel an order, contact ruglina.uk@gmail.com as soon as possible.

We will make reasonable efforts to accommodate requested changes before dispatch. However, production or fulfilment may have started, and changes may not always be possible.

For eligible standard products, any statutory cancellation right remains available even where production has started or an order has been dispatched. An order that has already been dispatched may not be physically recalled; this does not prevent you from giving a valid statutory cancellation notice.

Genuinely bespoke or personalised products made to your individual specifications may be exempt from the statutory change-of-mind cancellation right. Selecting a standard catalogue size, shape, design or colour does not, by itself, make a product bespoke.

See our Refund & Returns Policy for full details. Nothing in this section restricts mandatory consumer rights.

10. Shipping and Delivery

Orders may be produced and dispatched directly from our fulfilment location in Türkiye.

Delivery may be carried out by FedEx or another authorised international carrier.

The delivery times shown on our website, checkout, order confirmation or shipping communications are estimates. Delivery may be affected by:

Production time;

Carrier capacity;

Customs processing;

Public holidays;

Severe weather;

Incorrect address information;

Security inspections; or

Events outside our reasonable control.

We will make reasonable efforts to deliver within the indicated period or within another period agreed with you.

You are responsible for providing a complete and accurate delivery address, telephone number and email address. We are not responsible for delays caused by incomplete or incorrect information supplied by you.

If a shipment is returned because the address was incorrect, delivery was refused or repeated delivery attempts were unsuccessful, reasonable redelivery or return costs may be charged where permitted by law.

Delivery Charges, Duties and Taxes

Unless otherwise shown on the relevant product page or at checkout, standard delivery to eligible countries is included in the product price.

Where an order is confirmed as being shipped on a Delivered Duty Paid (DDP) basis, RUGLINA will arrange payment of the applicable import duties and import taxes covered by that delivery method.

You should not ordinarily be asked to pay an additional customs charge upon delivery of a DDP order. If a carrier requests an unexpected customs payment, please contact us before making the payment.

The order confirmation and checkout information will determine whether taxes, duties and delivery charges are included for a particular order.

Risk and Ownership

Risk of loss or damage passes to you when the product is delivered to you or to a person nominated by you.

Ownership of the product passes to you once we have received full payment and the product has been delivered.

11. Inspection on Delivery

We recommend inspecting your order promptly after delivery.

If the product or packaging appears damaged, or if the product is defective, incorrect or materially different from its description, please contact ruglina.uk@gmail.com with your order number and a description of the issue. Where reasonably possible, photographs of the product and packaging can help us investigate.

Photographs, original packaging and immediate notification are not mandatory conditions for exercising statutory consumer rights. See our Refund & Returns Policy for further information.

12. Returns and Refunds

RUGLINA does not offer an additional voluntary change-of-mind return period beyond applicable statutory consumer rights.

For eligible UK distance purchases, consumers generally have 14 days beginning on the day after the goods are received by the consumer, or a third party nominated by the consumer other than the carrier, to notify us of cancellation. Where multiple goods forming one order are delivered separately, the period generally runs from the day after the final item is received. Consumers then have a further 14 days after notifying us to send the goods back.

You can notify us of cancellation by emailing ruglina.uk@gmail.com. You do not need prior return authorisation to exercise a statutory cancellation right. Contact us for the correct return address and shipping instructions; do not send returns to our registered office or Türkiye unless expressly instructed to do so. Asking for instructions does not extend the statutory deadline.

Change-of-Mind Return Shipping

For eligible change-of-mind returns, customers are responsible for direct return shipping costs where properly disclosed before purchase, unless we agree otherwise. Where available, customers may choose a RUGLINA prepaid tracked return label, with the disclosed fee deducted from the refund by agreement, or arrange their own tracked shipment to the return destination supplied.

Our published prepaid label fees per returned item are:

United Kingdom: Tier 1 £15 GBP; Tier 2 £30 GBP.

United States: Tier 1 $20 USD; Tier 2 $40 USD.

Canada: Tier 1 C$25 CAD; Tier 2 C$50 CAD.

Tier 1 covers runner rugs; rectangle and oval rugs from 60 × 90 cm to 160 × 230 cm; and square and round rugs from 80 × 80 cm to 180 × 180 cm. Tier 2 covers rectangle and oval rugs from 180 × 260 cm to 300 × 430 cm; and square and round rugs from 200 × 200 cm to 300 × 300 cm. For unlisted sizes, we will confirm any applicable prepaid label fee before issuing a label. Prepaid label availability and applicable mandatory local rights may vary by destination. The full fee table and conditions are in our Refund & Returns Policy.

No RUGLINA prepaid label fee is deducted when the customer arranges and pays for their own return. No restocking or return processing fee is charged.

Faulty, Damaged or Incorrect Products

If goods are faulty, damaged, incorrect or not as described, the statutory remedies available under applicable consumer law remain unaffected. Where RUGLINA is legally responsible for return costs, we will cover reasonable return shipping costs, and no prepaid return label fee will be deducted.

Bespoke and Personalised Products

Products genuinely made to a customer's individual specifications or personalised for them may be exempt from the change-of-mind cancellation right. Standard catalogue sizes, shapes, designs and colours are not bespoke solely because the customer selected them. Statutory rights for non-conforming goods remain unaffected.

The Refund & Returns Policy sets out the full cancellation procedure, fee tiers, product-condition rules and refund times. Nothing in this section restricts mandatory consumer rights in any country.

13. United Kingdom Cancellation and Consumer Rights

For eligible online purchases, UK consumers generally have the statutory right to cancel without giving a reason within 14 days beginning on the day after they, or a third party nominated by them other than the carrier, receive the goods. For goods in one order delivered separately, the cancellation period generally begins on the day after the last item is received.

After communicating a valid cancellation, consumers generally have a further 14 days to return the goods. The cancellation does not require RUGLINA's prior approval. Exceptions may apply, including for genuinely bespoke or personalised products.

Where required by law, we will refund the standard original delivery charge; any additional cost of an upgraded delivery option need not be refunded.

Under the Consumer Rights Act 2015, goods must be of satisfactory quality, fit for purpose and as described. UK consumers generally have a 30-day short-term right to reject goods that do not conform to the contract, subject to the statutory rules. Other remedies may remain available after that period.

These rights are separate from the change-of-mind cancellation right. Nothing in these Terms or our policies excludes or reduces mandatory consumer rights.

14. Refunds

For eligible UK statutory cancellations involving returned goods, we will issue the refund within 14 days after receiving the goods back or receiving acceptable evidence that they have been sent back, whichever is earlier. Where no goods were supplied or no goods are required to be returned, we will refund within 14 days of receiving the cancellation notice.

Refunds will be made using the same payment method as the original transaction unless you expressly agree otherwise, and no fee will be charged for the refund itself.

Where permitted by law, we may deduct an amount reflecting diminished value resulting from handling beyond what is necessary to establish the nature, characteristics and functioning of the goods. Where you agree to use a RUGLINA prepaid return label for a change-of-mind return, the applicable disclosed return shipping fee may be deducted from the refund.

We will not deduct a return shipping fee for goods that are faulty, damaged, incorrect or not as described where RUGLINA is legally responsible for the return costs.

Your bank or payment provider may require additional time to display a refund after it has been issued. See our Refund & Returns Policy for full details.

15. Reviews, Photographs and Other Content

You may be able to submit reviews, comments, photographs or other content relating to our products.

You confirm that content submitted by you:

Is accurate and based on your genuine experience;

Does not infringe another person’s copyright, trademark, privacy or other rights;

Is not unlawful, misleading, threatening, discriminatory or defamatory;

Does not contain malware or malicious code; and

Does not contain confidential information belonging to another person.

You retain ownership of content you create.

By submitting content for publication, you grant RUGLINA a non-exclusive, worldwide, royalty-free licence to store, reproduce, display and use that content in connection with operating, promoting and improving our website, products and services.

You may ask us to remove published customer content by contacting us. We will consider the request subject to our legal obligations and legitimate record-keeping needs.

We may decline, edit or remove content that breaches these Terms or applicable law.

16. Intellectual Property

The website and its contents, including:

Rug designs and patterns;

Product names;

Logos;

Photographs;

Videos;

Text;

Graphics;

Website layout; and

Other creative materials,

are owned by or licensed to RUGLINA and are protected by copyright, trademark and other intellectual property laws.

You may access and use the website only for personal, non-commercial shopping purposes.

Without our prior written permission, you must not:

Copy or reproduce our designs or content;

Manufacture products using our designs;

Download images for commercial use;

Modify or create derivative works;

Sell, license or redistribute website content;

Remove copyright or ownership notices; or

Use automated systems to scrape or extract website content.

No intellectual property rights are transferred to you when you purchase a RUGLINA product.

17. Acceptable Use

You must not use our website:

For any unlawful, fraudulent or unauthorised purpose;

To infringe intellectual property or privacy rights;

To submit false or misleading information;

To impersonate another person;

To transmit viruses, malware or destructive code;

To interfere with website security or operation;

To collect personal information about other users;

To send spam or phishing communications;

To conduct unauthorised scraping or data mining;

To attempt unauthorised access to an account or system; or

To harass, threaten, abuse or discriminate against another person.

We may restrict or suspend access where we reasonably believe these rules have been breached.

18. Third-Party Services and Links

Our website may contain services, applications or links provided by third parties, including payment providers, carriers, social media platforms and Shopify applications.

Third-party services may be governed by their own terms and privacy policies.

We are not responsible for third-party websites or services that we do not own or control. A link does not necessarily mean that RUGLINA endorses the third party.

19. Privacy

Our collection and processing of personal information is governed by our Privacy Policy.

Our website uses Shopify and may use cookies, analytics and advertising technologies in accordance with our Privacy Policy and cookie settings.

20. Website Availability

We aim to keep the website reasonably available and accurate. However, we do not guarantee that access will always be uninterrupted, error-free or secure.

We may temporarily suspend access for:

Maintenance;

Security updates;

Technical problems;

Platform changes; or

Events outside our reasonable control.

Where possible, we will try to minimise disruption.

21. Liability

Nothing in these Terms excludes or limits liability where it would be unlawful to do so, including liability for:

Death or personal injury caused by negligence;

Fraud or fraudulent misrepresentation;

Breach of mandatory consumer rights; or

Any other liability that cannot legally be excluded.

If you are a consumer, we are responsible for losses that are a foreseeable result of our breach of these Terms or failure to use reasonable care and skill.

We are not responsible for losses that:

Were not reasonably foreseeable when the contract was formed;

Result from inaccurate information supplied by you;

Result from unauthorised or unlawful use of the website;

Relate to business activities where you purchased as a consumer; or

Are caused by events outside our reasonable control, except where applicable law provides otherwise.

If you purchase products for business purposes, we will not be liable for indirect or consequential business losses, loss of profit, loss of revenue, loss of opportunity or loss of business data, to the maximum extent permitted by law.

This section does not affect your rights concerning faulty, damaged, incorrectly supplied or undelivered products.

22. Events Outside Our Control

We are not responsible for a failure or delay caused by events outside our reasonable control, such as:

Natural disasters;

War, terrorism or civil disorder;

Government restrictions;

Customs disruptions;

Transport or carrier disruption;

Labour disputes not involving our own employees;

Widespread internet or telecommunications failure;

Cyberattacks; or

Public health emergencies.

If such an event materially affects an accepted order, we will contact you and take reasonable steps to minimise the effect.

If delivery cannot be completed within a reasonable period, you may have the right to cancel and receive a refund under applicable law.

23. Suspension and Termination

You may stop using the website at any time.

We may suspend or terminate access where you:

Materially breach these Terms;

Use the website unlawfully;

Create a security or fraud risk; or

Infringe our rights or the rights of another person.

Termination does not affect rights, liabilities or payment obligations arising before termination.

Sections concerning intellectual property, liability, governing law and other provisions intended by their nature to survive will remain effective.

24. Changes to These Terms

We may update these Terms to reflect changes to our business, products, website or legal obligations.

The updated version will be published on this page with a revised “Last updated” date.

Changes will generally apply to future website use and future orders. An order already accepted will normally remain subject to the version of the Terms in effect when the order was placed, unless a change is required by law or agreed with you.

25. Severability

If any provision of these Terms is found to be unlawful or unenforceable, that provision will be treated as removed or limited to the minimum extent necessary.

The remaining provisions will continue in effect.

26. No Waiver

If we do not immediately enforce a provision of these Terms, this does not mean that we have waived our right to enforce it later.

27. Transfer of Rights

You may not transfer your rights or obligations under these Terms without our written consent.

We may transfer our rights or obligations as part of a business sale, restructuring or service arrangement, provided that doing so does not reduce your mandatory consumer rights.

28. Entire Agreement

These Terms and the policies incorporated by reference constitute the agreement between you and RUGLINA concerning use of the website and purchases made through it.

They replace earlier versions relating to the same subject matter.

29. Governing Law and Jurisdiction

These Terms are governed by the laws of England and Wales.

If you are a consumer living in Scotland, Northern Ireland or another country, you will retain any mandatory protections provided by the laws of your usual place of residence.

Consumers may bring proceedings in any court that has jurisdiction under applicable consumer law. Nothing in these Terms requires a consumer to give up a mandatory right to bring a claim in their home jurisdiction.

If you are purchasing for business purposes, the courts of England and Wales will have exclusive jurisdiction.

30. Contact Information

Questions, complaints or notices concerning these Terms should be sent to:

RUGLINA LIMITED

Trading as RUGLINA